Karl Rumelhart 5 min

Unlocking AI's Impact On Business Software And Customer Success


Product leaders discuss AI's transformative impact on business software, emphasizing its ability to understand language, reason, and drive intuitive, impactful customer success.



0:00

>> Well, good afternoon,

0:03

Shonton and Carl,

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it's good to see you guys.

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Thanks for joining to talk about AI for a few minutes.

0:10

>> Super excited. Thank you, Jay.

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>> Carl, I want to know from you what is so important about

0:16

this new AI technology that everyone's hearing about.

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>> Well, I think any of us who've used chat GPT,

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those tools know this stuff is incredibly powerful.

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If I were to extract out some of the core points,

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it's that we now have technology that understands language.

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Whereas before software didn't,

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just really wasn't very good at that,

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understood numbers but not language.

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It gives us a way of interacting in our own preferred mode.

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We speak, we talk, we write it in English or French or whatever it is,

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breakthrough, and then the most long-term fundamental one is,

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we have systems that can reason.

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I think we do not underestimate the power of

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these large language models when it comes to reasoning,

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figuring out, solving problems.

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Again, having a general purpose tool like that, incredibly powerful.

1:08

>> Totally.

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>> Shonton, maybe taking that a step further,

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what impact will AI have on business softwares?

1:17

>> In general, the expectation from what a software is expected to do,

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have increased. People want softwares to own

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important outcomes for their business and then get it done.

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Even if it means stretching beyond the boundaries of your existing product.

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Do it in a very seamless, intuitive manner.

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I expect that companies who are able to do this,

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stretch their boundaries and deliver an increasingly intuitive value will

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survive.

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Anybody who is unable to do those will likely find

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it difficult in this new age of generative AI.

2:03

>> Carl, bring it a little closer to home for us.

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How do we envision the future of customer success given the impact of this

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technology?

2:14

>> Generative AI technology is getting to accelerate the move towards digital

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customer success.

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Understanding digital customer success as a component of a human and digital

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led strategy.

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But this technology is going to move digital much faster and make it much more

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prominent.

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It's also going to do something maybe counterintuitive.

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That is it's going to make the human touch,

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the human experience, the authentic experience all that much more important.

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Which is ultimately going to make customer success probably the single most

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important brand ambassador.

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Customer success managers, the single most important brand ambassadors for a

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company.

2:57

>> Yeah, really great point.

3:00

Obviously, there's so many directions that can go.

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But Chaunton is our lead on the AI here at GameSite.

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What are we at GameSite doing for our customers?

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How are we helping them prepare for this future and really future-proofing with

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our technology and our platform?

3:17

>> Right.

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I would say there are broadly two key components we're working on.

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The first one is making your experience as your CS team that much better with

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GameSite.

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Right?

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So we are going to make sure you have massive productivity gains through

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automation around meetings, for example.

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You no longer need to log meetings, action items, sending up follow-up emails,

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or preparing yourself or your executives for the next call.

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So with meeting automation and cheat sheet, we have that covered.

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You can quickly get a glimpse of what customers are talking about through key

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takeaways.

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No longer you need to mind through tons of data to understand the voice of your

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customers.

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And we have many such very interesting productivity developments.

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So that your CS team can focus on the customer and deliver that premium

4:10

experience for them.

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We are also going to leverage AI to drastically simplify the administering of

4:16

GameSite.

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You can more or less talk to our product and get gains, take instance up and

4:21

running in the future.

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And the second very important thing is we want to make your customers have a

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better

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experience with your product as well.

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And for that, we have Smart Search where your customers can come onto your

4:36

portal.

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And from within your application, search through all of your knowledge spaces,

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community data, support tickets to get their questions answered.

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There will be one single destination for all of their needs.

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So that's just better experience for your end users as well.

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And then finally, we are a multi-product platform company.

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And there are so many compounding effects of the data we have and the

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capabilities we have

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that no other CS or even a post sales platform really has access to.

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And that is the future that we're really looking forward.

5:18

Incredible. Well, gentlemen, thank you so much for the time.

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I'm thrilled to be a part of this team.

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And just here from you as we think about the future and what game site will

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bring with

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the world of AI. I appreciate the time.

5:33

Thanks, Jake. Thanks, guys. That was awesome.

5:37

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